A result-oriented digital marketing professional with a successful track record of achieving brand & business goals by creating disruptive ROI-based strategies that aim to grow business and generate engaging leads.
With an extensive experience in performance marketing & digital industry, I’ve held several challenging positions and led strong teams that inspire engagement and accelerate growth. I had the opportunity to work with a wide range of well-known international & regional brands such as: Microsoft, Audi, SAP, Thomson Reuters, Cisco, HSBC, Standard Chartered Bank, Mashreq Bank, Fly Emirates, Qatar Airways, and Dubai Airports. My passion lies in omni-channel strategies, e-commerce & purchase funnels, digital customer experience, social media management, web analytics, email marketing, UI and UX. I currently work for AXA Insurance, leading a challenging 360 digital journey at the #1 international insurance company covering GCC region (UAE, Oman, Bahrain, Qatar, and KSA). I devise strategies through various digital channels; web, social, email, mobile and affiliate using powerful online advertising tools, SEM, PPC/Paid Search, SEO, SMO, lead generator responsive web design, and effective content marketing.
Cairo, Egypt. Grade: Very Good.
